The ingredients you need to create winning marketing campaigns.
If you’re a marketer, chances are that you’ve sat through more than your fair share of chest-beating, “look at me” ad agency presentations.
Sometimes, the hype is so intense that you would think the agency had discovered life on Mars.
Yeah, nah. We aren’t going to bore you with excessive puffery. Just the facts.
As you would expect from a virtual agency comprising senior executives with decades of experience in the ad world, we can handle virtually any marketing task that you might care to throw at us.
Our combined expertise, across almost every product or service category, ensures our clients' advertising is both efficient and effective.
We like to think that our combined expertise, honed across many years of campaigns across almost every product or service category, ensures that our advertising is both efficient and effective.
Our clients seem to agree.
The marketing job doesn’t stop just because the ads have been broadcast or published.
Our clients also turn to us for help with a diverse range of other needs; including email campaigns, newsletters, sponsorships, workshops, in-store marketing, activation, and pretty much everything that can be defined as marketing (however loosely).
Need a creative agency? That’s us.
A full-service agency? Yep, we've got you.
It’s not rocket science. Just Good Gravy. You only pay for the ingredients you use.
(See what we did there?)
We see it all the time: marketers are facing challenges with their brands and need creative solutions.
Sometimes, it’s because they have a new product to launch and want to ensure that it is successful. Or perhaps they’re getting outspent or outmanoeuvred by competitors and need to fight back.
At other times, the situation can be more complex: perhaps new entrants from unrelated markets have begun chipping away at their products’ market share; or maybe their entire industry has been disrupted and they need new answers for a completely different market environment.
Whatever the reason, if you’re looking for creative brand solutions, you might have to look past your existing marketing suppliers.
Now that Digital Marketing accounts for more than half of New Zealand ad spend, it’s no surprise that agencies are rushing to proclaim their expertise in the electronic world.
As a result, our menu of available services includes the planning, creation, implementation and marketing of:
- Websites
- Social media (organic)
- Social media (paid)
- Search engine optimisation
- Paid search
- Online video
- Content marketing
- Email marketing
- Webinars & online events
- Display advertising
- Influencer marketing
- NFTs
- AI-aided services
- Mobile apps
- Augmented reality
- Virtual reality
What should you look for in a marketing agency?
We could, of course, provide a laundry list of possibilities here, but that wouldn’t be terribly helpful. Instead, let’s focus on the key attributes that our experience (and Google) tells us are the most important:
- An agency who truly understands your business
- An agency who can quickly identify your challenges and pain points (from your point of view)
- An agency who is proactive about your organisation’s marketing needs
- An agency who truly understands your business
- An agency with a proven record of solving problems
- An agency whose key team members are available to you throughout your campaign journey
- An agency who offers full transparency when it comes to recommended strategies and execution of tactics
- An agency with a trustworthy reputation and demonstrated expertise
- An agency who communicates extremely well
- An agency with the right culture fit for you and your team
- An agency who understands that success is measured through results and ROI, not awards.
Sound like someone you could work with?
Great, let’s chat.
