Healthy conversations start with interesting opinions –
here are some of ours
Marketers and an Abundance of Black Swans
The theory of "black swan" events was developed some twenty years ago by Nassim Nicholas Taleb as a metaphor to describe the disproportionate role of high-profile, hard-to-predict and rare events that are beyond the realm of normal expectations in history, science, technology and business.
Read moreDon't just pivot, Get agile!
Why marketers need to think about the consumer in the 'next normal.'
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